EVALUATION 2: HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCT AND ANCILLARY TEXT? VOICE RECORDING/VIDEO

My coursework  required my group and I to create an Music video along with an ancillary task, Digi-pack and advert. the combination of these products helped appeal to my target audience. by having an ancillary text we were able to presentationally promote our main product.

throughout all our text, to promote the album, the use of colour was very important. we decided to use a dark tone to reinforce the albums concept, and help narrate the story of the heart broken female 1. in the ancillary text of our Digi pack and advert,, the use of colour is visually similar and by using this, it allow us to synergy and connects the products together. one the audience sees the connections between my final products, its easy to link to my music video.

we chose to use the same fonts for our  and changed the size to suit the style of advertising, this was suitable to help the audience recognise the link between the three products (digi pack, front cover, and advert). 

the use of locations in our product in our main text helped decided where our advert main image and both images on our digi packs, in front of the tree was where we first met the female charater in our music video so we felt that to show the importance of her role, we should show the importance of the location.